1. Marketing Strategy: Develop and implement comprehensive marketing strategies aligned with company objectives.
2. Campaign Management: Plan and execute marketing campaigns across various channels (digital, social media, email, events) to increase brand visibility and lead generation.
3. Content Creation: Create compelling and engaging content for diverse marketing collateral, including website content, blog posts, case studies, whitepapers, etc.
4. Market Research: Conduct market research and competitor analysis to identify market trends, customer needs, and opportunities for growth.
5. Digital Marketing: Oversee digital marketing efforts including SEO, SEM, social media, and email marketing campaigns to drive traffic and conversions.
6. Collaboration: Work closely with the sales team to develop marketing materials that support sales initiatives and contribute to revenue growth.
7. Analytics and Reporting: Track and analyze marketing metrics, prepare reports, and derive actionable insights to optimize marketing strategies.

Requirements:

• Bachelor’s degree in marketing or related field, MBA in Marketing preferred.
• 2-3 years of experience in marketing roles, preferably in the tech industry.
• Proven track record in developing and executing successful marketing campaigns.
• Strong analytical skills and proficiency in marketing tools and platforms.
• Excellent communication, presentation, and interpersonal skills.
• Ability to multitask, prioritize, and work in a fast-paced environment.